I will return visit because Amazon is a reputable e-tailor as I prefer to shop at the lowest price and I have a great customer experience.
Amazon has a very wide range of product. I can search on this web site for whatever I wish to buy with a lower price.
It always updates me with notification like drop and rise of price when I log on to Amazon. Besides, Amazon does offer a Post-order Price Guarantee. We can request a refund of the difference in price after the item has shipped to us within 30 days.
It also has a real customer reviews online. I can see which products customers ultimately buy after viewing items like the one I’m considering.
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One-click Shopping-Amazon.com-Uses a patented featured that allows users to order products with a single click. Delivery default settings are applied automatically.
Shopping Cart-User can place items into their personal virtual shopping cart. The selected items can be purchased immediately or stored and purchased when the user returns on another visit.
Order Tracking-Users are given the ability to check the delivery status of the products they are ordered.
Delivery Option-Users are presented with a choice of option to specify their desired speed and cost of delivery. For example: two-day shipping.
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The 7 Key Elements of the Web site (7C’s)-Context
This web site combines both aesthetics and functional dimensions. The dimension of context is depends on which page the visitors view.
Aesthetic
Aesthetic
Amazon’s strategy not only communicates the product offering, but attracts the target customer through its identification with attractive and diversified content.
Functional
The site offers several options for accessing and viewing detailed product displays, and all the checkout options that customers have come to expect, in a simple design package.
The 7 Key Elements of the Web site (7C’s)-Commerce
Commerce is a transactional capacity of a site. It is for online transactional function.
Registration-It allows a site to store credit card information, shipping address, and preferences.
Registration-It allows a site to store credit card information, shipping address, and preferences.
One-click Shopping-Amazon.com-Uses a patented featured that allows users to order products with a single click. Delivery default settings are applied automatically.
Shopping Cart-User can place items into their personal virtual shopping cart. The selected items can be purchased immediately or stored and purchased when the user returns on another visit.
Order Tracking-Users are given the ability to check the delivery status of the products they are ordered.
Delivery Option-Users are presented with a choice of option to specify their desired speed and cost of delivery. For example: two-day shipping.
Security-Amazon attempts to guarantee security of transactions and related data through encryption and authentication technologies.
Credit card approval-Amazon has the ability to receive instant credit approval for credit card purchases through electronic links to credit card clearance houses.
The 7 Key Elements of the Web site (7C’s)-Connection
Connection is the degree to which a given site is able to link to other sites through a hypertext jump.
Links to sites-It takes the user completely outside the homesite and into a third-party site.
Links to sites-It takes the user completely outside the homesite and into a third-party site.
Homesite background- It takes the user to a third-party site, but the homesite is noticeable in the background.
The 7 Key Elements of the Web site (7C’s)-Communication
It is the dialogue between the web site and its users. Amazon web site is a hybrid dimension which is a combination of broadcast and interactive communications.
Firm-to-user
FAQ
User-to-user
Customer review
Forum
Firm-to-user
FAQ
Content update notification
User-to-firm
Contact us
User-to-user
Customer review
Forum
The 7 Key Elements of the Web site (7C’s)-Customization
Customization is a site’s ability to modify itself or to be modified by each user. The dimension of customization of Amazon is personalization.
Login-It allows user to access to their account in Amazon web site.
Personalized E-mail account- User will have their own account and they can choose which category of e-mail they would like Amazon to send them.
Registration-It allows user to sign up to create their own account and become a member.
Login-It allows user to access to their account in Amazon web site.
Personalized E-mail account- User will have their own account and they can choose which category of e-mail they would like Amazon to send them.
Registration-It allows user to sign up to create their own account and become a member.
The 7 Key Elements of the Web site (7C’s)-Community
Community can build closer and stronger relationship between consumer and firm, and between consumer and consumer. Amazon made a strategy decision to add community to its site.
Blog-Enable both consumer and firm to built strong relationship among each other and share their common interest.
Customer review-Consumers can evaluate, give feedback on the product they purchased and recommend it to others. By using this, other customers and the firm itself can notice the level of satisfaction of the product.
Blog-Enable both consumer and firm to built strong relationship among each other and share their common interest.
Customer review-Consumers can evaluate, give feedback on the product they purchased and recommend it to others. By using this, other customers and the firm itself can notice the level of satisfaction of the product.
Customer discussions: Amazon shorts-Allow consumers to discuss about books, favorite authors and their opinion.
Forum-Consumers can give comment, feedback and chat about the product, their interest, and exchange their ideas.
This content can serve as an attractive incentive for individuals to come to this web site.
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